Almost a month ago Zane Lowe premiered Louis The Child’s single “Shake Something” featuring Joey Purp as his Beats 1 World Record. A couple days into April and now we have the visuals for it. It’s a pretty simple video showing shots of the Chicago natives grabbing hair cuts and strolling the streets in what looks to be like a California neighborhood.
I personally love the simplicity of the video. It’s a nice change of pace from what fans are used to with Louis The Child. Typically known for their rambunctious style of production and eccentric electronic samples, “Shake Something” introduces a melancholy, bass-heavy approach that complements both Louis The Child’s and Joey Purp’s musical styles. No need for something overly flashy here (aside from the gold painted bike), just heavy bass and a ridiculously impressive electronic break down at the end. Check out the video and song in full below.